Last updated: June 2nd 2017


Romania became a Party to the WHO Framework Convention on Tobacco Control on April 27, 2006.

Smoke Free Places

Smoking is prohibited on public transport and in nearly all indoor public places and indoor workplaces. The law provides for only two exceptions to the ban – for inmate cells in maximum security prisons and designated rooms in the transit areas of international airports.

Tobacco Advertising, Promotion and Sponsorship

The law prohibits most forms of direct advertising, including TV, radio, print media, and outdoor advertising. However, the law allows point of sale advertising. The law does not address tobacco promotion and, therefore, most forms of tobacco promotion are permitted. Tobacco sponsorship is prohibited for events or activities with cross-border effects, or which involve or take place in at least two member states of the European Union, one of which is Romania; events and activities intended for youth under 18 years of age; and events and activities that take place at medical facilities or at medico-pharmaceutical educational facilities. Tobacco sponsorship of other types of events or activities, including corporate social responsibility programs, is allowed.

Tobacco Packaging and Labeling

Smoked tobacco products must display one of 14 combined (text and picture) health warnings, occupying 65 percent of the front and back of the package. A general warning must occupy 50 percent of one lateral surface of the package and an information message must occupy 50 percent of the other lateral surface. There are three sets of 14 authorized combined warnings, which are to be rotated annually. There is one required text-only warning for smokeless tobacco products, which must cover at least 30 percent of the two most visible display areas. Misleading packaging and labeling, which could include terms such as “light” and “low tar” and other signs, is prohibited.

Roadmap to Tobacco Control Legislation

Law No. 349 of June 6, 2002 is the primary piece of legislation regulating smoking in public places. The law has been amended several times, including by Law No. 201 of 2016, which replaced the packaging and labeling provisions. Law No. 201 of 2016 also regulates additives, disclosures, cross-border distance sales, electronic cigarettes, and herbal products for smoking. Law No. 457 of November 1, 2004 is the primary legislation governing tobacco advertising, promotion and sponsorship. Law No. 504 of July 11, 2002, The Audiovisual Law, regulates audiovisual broadcasts in Romania. Pertinent to tobacco control, it prohibits any form of audiovisual commercial communication for tobacco products.

Review Status

This country’s legal measures were reviewed by our legal staff. No in-country lawyers or tobacco control experts reviewed our analysis.